SOMOS AGUA
A natural ecosystem that appears to be strong, but is actually fragile. The imposing grandeur of the mountains is the basis of our 006 collection. Montana, takes the mountains as a base to create a simulation, a bleak vision of the future where natural elevations have been replaced by cemeteries of clothing.
Influenced by the environmental deterioration caused by the accumulation of textile waste and motivated by the desolate reality of the Atacama Desert in Chile, an area where more than 300 hectares are covered by mountains of abandoned clothing from all over the world, Montana seeks to reflect a devastating impact of unbridled consumption. A collection with five broad silhouettes that reflect a constant process of change and adaptation over time, where each shape is molded according to each body, each person, each action. "Montana" is an invitation to shape our future by reconsidering our relationship with industry and consumption. Each garment is a work of art, reminiscent of the ephemeral beauty of the mountains and a symbol of strength and resistance over a hidden fragility. Montana marks the beginning of our “Made to order” collections, manufactured to order, in tune with the need to adapt to a more conscious and sustainable world.
BY TANIA ORELLANA.
Dirección Creativa. Tania Orellana.
Fotografía. Marco Beas.
Modelo. Sissi Quiroga.
Maquillaje. Erasmo Mondragón.
Styling. Tania Orellana.